Anchor text is the clickable text in a hyperlink that helps search engines understand what a linked page is about. This guide explains how to optimize anchor text in 2026 using natural link distribution, contextual relevance, and keyword variation. Learn how to avoid over-optimization penalties and build a strong, balanced link profile that improves rankings and authority. https://vastcope.com/blog/how-to-optimize-links-complete-guide-to-anchor-text-2026